"Booking.com is a travel metasearch engine for lodging reservations. It is owned and also run by and is the main earnings resource of United States-based Booking Holdings and also is headquartered in Amsterdam.
The website has over 28 million listings. The website is available in 43 languages.
Booking.com as well as its sister firms were the top spender in the traveling & tourism classification for Google Adwords in 2016, investing $3.5 billion in PPC, Pay-per-click.

In January 2013, Booking.com's first brand name campaign, 'Booking.yeah', was launched online, broadcast on tv terminals and also in cinema and also on TV networks, for the UNITED STATE market with advertising agency Wieden + Kennedy Amsterdam. In September 2013, Australia came to be the second market to check out the campaign. In January 2014, the firm released an ad campaign in Canada, in February 2014 the company launched an advertising campaign in the U.K. as well as in July 2014, the firm introduced an advertising campaign in Germany."